Sunday, December 21, 2014

Exhibitor Webinars

To register for NSS 2015 webinars, click here.

 

NSS Marketing & Social Media Plan
Thursday, December 11, 2014 
1:00pm EST
Webinar session is FREE.


 
 
 Rob Fortier
  Sarah Schwartz
Trish Rivas

 

 

 

 

 

 






Join Rob Fortier, Creative Talent Wrangler, Sarah Schwartz, of The Paper Chronicles, editor of Stationery Trends magazine and trends editor for Gift Shop magazine, along with Trish Rivas, NSS exhibitor marketing manager as they discuss all things related to promoting your presence at the show -- including how to effectively use social media to market yourself as an exhibitor, the "must-do's" for press coverage and how to utilize NSS marketing opportunities to your advantage.

 
Licensing 101  
ThursdayFebruary 12, 2015
1:00pm EST
Webinar session is FREE. 

         
Rob Fortier
  
Amy Smyth

What is licensing, and why should you be concerned? You’re exhibiting in New York to meet new buyers and sell your products.  But what if a company likes your artwork and would like to use it for products you don’t manufacture?  What types of fees should you ask for?  What about copyright?  What the heck are advances and royalties all about? 

Licensing your artwork can be a great way to boost your company’s bottom line, but you need to know what smart questions to ask before you sign a contract.  Join Rob Fortier, Creative Talent Wrangler, along with Amy Smyth, founder and owner of A Smyth Co. and Ecka and Pecka, for an in-depth look at the terminology of licensing, as well as how to prepare yourself to handle questions on the show floor.


 

Tradeshow Sales Success 
ThursdayFebruary 26, 2015 
1:00pm EST
Webinar session is FREE.


         
Rob Fortier
  
Gentry O'Neill

Every exhibitor goes into a trade show with big dreams of opening new accounts, writing lots of orders, signing up an enthusiastic sales force and making a name for themselves in the industry. But why do some exhibitors have a better show experience than others? In order to achieve success, you need to have a plan for success, and that means making sure you are prepared for all the details of doing business.  Join Rob Fortier, Creative Talent Wrangler, along with retailer Gentry O’Neill, owner of Paper On The Avenue, for a step-by-step guide to polishing up your sales mojo before and during the show. 

 


Visual Merchandising & Display 
Wednesday, March 11, 2015 
1:00pm EST
Webinar session is FREE.


          
Kelly Bristol
 
 Natalie Chang

You've only got a few seconds to command a buyer's attention and motivate him/her to stop in your booth. Visually exciting and effective booth design is key to creating an inviting atmosphere. We will discuss theme, color, product merchandising, lighting and other display techniques. The webinar will also present some of the most popular booth furnishing options from floor covering, to wall materials and furniture. Kelly Bristol, sales director for the National Stationery Show, and Natalie Chang, Director of Visual Merchandising at Lifeguard Press and consultant and co-host for the Stationery Academy, will present this program.

Operations/Logistics 
ThursdayMarch 26, 2015 
1:00pm EST
Webinar session is FREE.


Keith Colavito

The expert presenters of this session will help you on the logistics side of things. From shipping and move-in, to electrical, labor, furniture and furnishings, you will learn how to get things done easily and efficiently. Keith Colavito, operation manager of NSS and a GES represenative will present this webinar.

Rep Ready 
ThursdayApril 9, 2015 
1:00pm EST
Webinar session is FREE.

 

   
Rob Fortier
  
 

Successful exhibiting is about more than simply setting up a booth and hoping for the best. A great show is about making connections, as well as sales, to grow your business. Learn how to make the most of your time exhibiting in New York by doing a little pre-show homework and preparation to find and meet the best sales reps for your company. Join Rob Fortier, Creative Talent Wrangler, and get proven strategies and actions you can take now to get rep ready and optimize your show experience.

 

 

To register for NSS 2015 webinars, click here.

 

 

 

 

 

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