beve!, a second-year exhibitor in the NSS, is the creation of Lauren Meslar. For her booth in the 2015 Show, Lauren wanted to create a light, bright and colorful space for buyers. She bought flame resistant canvas fabric from Rose Brand then hemmed and grommeted them herself. The colorful lines on the back wall were hand-painted. First she used her own washi tape to make the lines straight, then she printed out large letters from her computer, traced them on the canvas and painted around them. To keep the canvas in place, Lauren Velcroed the sheets in the back corners and zip-tied them to the poles along the front. She hung the canvas from the provided pipe with the free “s-hooks” available on-site from GES the official NSS decorator.
All of the boards around the booth are poster board covered with butcher paper and affixed to Velcro squares sewn to the walls. Lauren used these boards as product boards and to show off the various ways in which her products can be used. To create the booth number signs, she used her own wrapping paper around poster board. Lauren cut the number out of the wrapping paper so the white of the poster board would show through and then used Velcro to attach it to the wall.
The round table on the left of booth and the table along the back wall, which was actually a vanity, were from IKEA. The gray and white storage stool in the back corner, the white storage unit on the right and the canvas storage boxes in the unit are all from Target. The chairs are LexMod Smoked Clear Casper Dining Chairs from Amazon. The white bin on the vanity table, the clear display units and the white magazine box are also from Target. Lauren used the clear displays to show off extra mailers and catalogues.
Rounding out the space, Lauren re-purposed navy blue foam square flooring that she’d purchased on Amazon for her 2014 booth purchase foam squares from Amazon, and actually painted them white for this booth. It worked well! She got the 150 watt halogen spot lights on Ebay from YESCOM USA. Lauren also picked up some cool Poppin (dark blue) and Scotch brand tape dispenser (light blue) and a white Poppin pen holder from Staples.