Three weeks until showtime...So, what action should you take immediately to rev up your exposure? The answer is communicate!

• Clever show promotion generates great press and buyer attention. So give us the scoop and we'll spread the word in numerous ways:

  • Pre-show website postings, consumer media alerts and trade press advisories
  • On-site Press Room postings
  • Tweets and blogs
  • Show Daily coverage
  • Coverage on documentary video and photographs
     

• Click here to submit your news. And, send news releases and other pertinent announcements to Melissa Gray, marketing manager, at mgray@glmshows.com.
   

• MEDIA RESOURCE LOUNGE - This new feature on the exhibit floor in the 3600 aisle is the location where many important activities will take place, including:
   

• - Celebrate the 2nd anniversary of this important program! Founder Russ Haan will be about the Show promoting the various ways to get involved. Help Russ meet his goal of signing up 500 retailers to participate in the next week of Hope this September. Send your customers to the HOPE desk to learn more!
   

• Meet the Authors - "Pushing the Envelope: The Small Greeting Card Manufacturer's Guide to Working with Sales Reps" is the title of Paper Words President Rob Fortier and manufacturers' representative Meryl Hooker's first book. This nuts and bolts guide is full of industry information, sales tips, and guidance for building successful and profitable rep relationships. Monday 4:00 - 5:00 pm
   

• Trade and Consumer Publications - Take a break and peruse any number of magazines available for your reading pleasure.
   

• EXHIBITOR EDUCATION - Get the max from being at the Show. Take an info-packed seminar before show hours! Click here to learn more and to register. In addition to these sessions, you are welcome to attend any of the buyer education programs. All seminars take place in room 1C02-03.

  • Saturday May 15th - 10:30 am - 11:45 am - "Rep Relationships 101: Finding, Recruiting & Retaining A Winning Sales Force". Speakers: Rob Fortier, Paper Words and Meryl Hooker, Meryl Hooker Sales.
  • Saturday, 3:30 pm - Social Marketing for Vendors: Hype or Huge Opportunity? Speaker: Patricia Norins, publisher GIFT SHOP magazine
  • Monday, 8:00 am - Bridal Stationery Trends 2010. Speaker: Editorial Director of Martha Stewart Weddings Darcy Miller
  • Tuesday, 8:00 am - Offshore Sourcing Guide for Stationery & Gift Products Speaker: Barry Matus, CEO Development Solutions Global, Inc.
     

• NSS ADDENDUM: Deadline to be included in the printed Addendum (a supplement to the printed Directory) is Friday, April 30. Click here to update your online and printed listing through the exhibitor center. You will need your username and password, located on the upper left hand corner of your contract.