Press Releases


New York, NY, May 22, 2017-The judging is complete and the winners of the National Stationery Show® Best New Product Awards were announced at the Show Sunday, May 21. Judges for the event were:
Sarah Schwartz, editor, Stationery Trends
Nole Garey, blogger, Oh So Beautiful Paper
Natalie Chang, trade show director, Lifeguard Press
Kandice Matsler, owner, Barque Gifts

“The Best New Product Awards is an industry milestone, one that everyone looks to, recognizing and highlighting the newest and most innovative products in the market,” said Kelly P. Bristol, the NSS Show Director. “Everyone—judges and attendees alike—are amazed and impressed with the insight and expression of our exhibitors through beautiful products.”

Nearly 200 entries were received and showcased in the Best New Product display. Lily & Val received the Best of Show award for the Chalk Lettering Tool Kit. The kit includes a 10” x 7” natural canvas pouch, designed with love down to the last dot. It also includes a box of Valerie’s favorite chalk (Crayola White Anti-Dust), Chalk Ink® Marker, sharpener, wooden ruler, microfiber cloth, felt eraser, pink pencil, cotton swabs, and a helpful guide with exclusive tips and tricks written by Valerie McKeehan.

The winners of the 2017 National Stationery Show Best New Product Awards are:

Category: All Things Paper
417 Press -- Infertility Sucks greeting card

Category: Life/Style
Sea Urchin Studio -- Woodland Scavenger Hunt

Category: Let’s Celebrate
Frankie & Claude -- Everyday Awards Ribbons

Category: Craft It Up/DIY
Lily & Val -- Chalk Lettering Tool Kit

Products new to market since the 2016 National Stationery Show, or after June 1, 2016 were eligible for the competition, and exhibitor submissions were limited to one product per category.

About the National Stationery Show
The National Stationery Show is the only North American trade show for global buyers and sellers of specialty paper products — from greeting cards, custom invitations, announcements, gift wrap, calendars, and journals, to lifestyle gifts, such as candles, toys, personal care, travel gadgets and more. More than 10,000 total industry professionals come from 50 states and 77 countries to exhibit and source product from the 750 exhibiting brands. Some 200 exhibitors stage their debut at each show, many in #fresh, a juried section of companies of 1-5 years in business. Another dedicated section of the show, The Supply Side, features exceptional production and finishing services for stationery and gift companies — including paper, converting, engraving, die-cutting, printing, packaging finishing etc. The Show is co-located with SURTEX®, the premier event for sourcing original art and design, and ICFF. The NSS has been an integral part of the industry it serves for more than 70 years. For additional information and registration, visit

Emerald Expositions is the largest operator of business-to-business trade shows in the United States, with most of our shows dating back several decades. We currently operate more than 50 trade shows, including 31 of the top 250 trade shows in the country as ranked by TSNN, as well as numerous other events. Our events connect over 500,000 global attendees and exhibitors and occupy more than 6.5 million NSF of exhibition space. We have been recognized with many awards and accolades that reflect our industry leadership as well as the importance of our shows to the exhibitors and attendees we serve. For more information on Emerald, please visit

Dianna Smoljan
The Write Concepts

Christie Hester
The Write Concepts